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Investing for Good

Brooke Ungerbuehler’s boss made her cry. Brooke is an employee of ASAP Event Advertising, a company that provides temporary signage and advertising displays for retail chain stores.

ASAP Event AdvertisingBrooke Ungerbuehler’s boss made her cry. Brooke is an employee of ASAP Event Advertising, a company that provides temporary signage and advertising displays for retail chain stores.

Meeting owner Mark Phillips, one would be surprised by this – he’s a nice man who allows his employees to bring their dogs to work. He’s also the same person who decided to show his six employees his gratitude as the 2011 Thanksgiving holiday approached.

The last few years have been difficult for many small businesses, including ours,” Mark said. “As we were winding down 2011 and approaching Thanksgiving, I felt very humbled and experienced this indescribable prompting to demonstrate to our employees how thankful I was for them.”

Mark and his wife Betsy gave each employee the opportunity to gift $1,000 to a charity of their choice through the Phillipses’ donor advised fund at GCF. The only stipulation was that each person had to research the gift and talk about their choice at ASAP’s Thanksgiving luncheon.

“I don’t have the means to give that much and the opportunity was just awesome,” Brooke said, explaining her tears. “We were all able to donate to a place close to our hearts. I gave my money to the American SIDS Institute. I had a friend who had experienced personal tragedy around the time we were given this opportunity so I wanted to feel like I had played my part in helping families also going through this.”

For Betsy Findlay, it was a way to give back to Springer School and Center for making a difference in her life.

“They did so much for me, I wouldn’t be where I am today if I hadn’t gone there,” she said. “I wanted the money to go towards a scholarship.”

While Mark’s title at ASAP is Chief Attention Getter, he doesn’t necessarily feel this way about his personal life, especially his charitable giving. Both he and Betsy believe they are simply “stewards of the resources” they’ve been given.

“The motivation isn’t for attention,” he said. “The greater good that can come of things like this is that it is an opportunity for people to think about their blessings and to consider helping others in need.”

“You don’t give out of guilt,” Betsy Phillips added. “You give out of a desire to give. The Bible says, ‘God loves a cheerful giver.’ If you’re not going to be cheerful, don’t give it.’”

This sentiment inspired the Phillipses to establish a GCF fund in 2005. And GCF’s support made their Thanksgiving plan easy to orchestrate.

The Phillipses and the ASAP staff said the experience made them a closer team. Besides talking about their charitable gift, each person shared what they were thankful for in 2011.

“The investments you make in organizations and people never lose their value,” Betsy Phillips said.

Sounds like valuable and cheerful investment advice.

Printed in the 2011 Annual Report



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